Improving SEO of www.tryton.org

I’m not sure if this was already mentioned. On my web instance, I’m featuring a page called “recommendations” - and there is a chapter about tryton and the German consultants. As well, there are link to tryton.org and the forum.
It’s here: https://rollentausch.eu/empfehlungen/ Hopefully, some German text is useful as well.

Bthw: I’m offering a free introduction to tryton there - with the addendum that I cannot do serious consulting, but that professional help is available.

External links pointing to tryton with some contents should be a good thing anyway.

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Dear website team
When googling for “opensource erp” or “open source erp” or “open source business software” or similar. Tryton.org can’t be found. Everywhere only O*** :wink:

Is there an easy way to optimize this?

Cheers, Stefan

Yes having more valuable backlinks to www.tryton.org using those terms.

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Also we need to create landing page under each box topic on the main page.

I did link back wherever I could (doc.tryton.cloud, tryton.cloud. Linked In. Facebook.)

What about money? Google wants money. I know that’s a very delicate subject and I might get nailed to the torture stick :wink:
But what about letting integrators and project developers paying for Google Ads?

Anyone could create an AdWords account and make a campaign that points to www.tryton.org

We have a blog publishing regular content about tryton and it improved our SEO.
Maybe including a blog on tryton website will improve its SEO also.

Note that in all of our blog posts we are including links to tryton.org, hope dis already helps improving the SEO of the project.

The blog is https://www.tryton.org/news, the @communication team could post more than the monthly news.
But for that we need people committing for a long period (1 or 2 years at least) in such activity.

Of course, but then we need to agree on the frequence, the intented audicence, the kind of topics to be published, etc. A publication strategy must be decided.

Who should decide that?

The project is not piloted by committees who decides.
There are no actions if there are no volunteers to act.
So anyone who volunteers can provide a plan with goals and how he will reach the goals. But there is no point to make plans if there is nobody to pledge to actually execute the plan.

I googled just now for “open source ERP” and after a LOT of scrolling Tryton appeared once, in the 2nd last entry in a link to a recent blog post. I also googled for “GPL ERP” and again Tryton appeared once, in the 20th last entry in a link to a Reddit thread.

But what is the value of Tryton.org being easier to find? Is it to attract more novice self-hosters? Is it to attract potential customers for service providers? If the latter, would it be more efficient for service providers to improve their own search rankings in their individual domains?

It is important for O*** and E****** to rank high because they are commercial service providers, which Tryton.org is not, and trying to compete with them in search will be difficult, expensive (at least in time and effort) and may not even be productive depending on the goal.

I checked “open source ERP” for myself and found, that tryton.org is not at all found; whereas even our comparatively new page German tryton-dach.org can be found, although not at all a a position where I’d like to have it.

So just to be sure: Was tryton.org ever registered at the google search console?

Of course we can give access to anyone who is willing to work on improving the search performance.

But I will repeat myself, the best way to improve the search performance is by writing landing pages for each business topic.
It was part of the target of the 2021 budget but nothing happened.

Why it did not happen? Can we make it happen now? If not, what is missing to make it happen?

Ask yourself why https://discuss.tryton.org/t/fundation-budget-for-2021/3809/13?u=ced

Oh I rember. Dave had some personal problems which delayed the work and probably it was lost on the time. I will take care of contactinghim and keep updated.

also we talked about this earlier at the Tryton Integrator Meeting 2018-09-14 in Liege. @timitos and me had the task to review some other ERPs and collect some ideas for the sales button. We spent a couple of hours to investigate and sent our results to you via email. But no one followed-up on the topic…

Subject: Re: Your tasks for November
From: Udo Spallek <uspallek@…>
To: Nicolas Évrard <nicolas.evrard@…>
Cc: info@virtual-things.biz
Date: Thu, 1 Nov 2018 15:48:50 +0100
Reply-To: info@…
Message-ID: 20181101154834.76b6956c@bender.fritz.box

Fri, 19 Oct 2018 18:06:30 +0200
Nicolas Évrard <nicolas.evrard@…>:

Korbinian & Udo will write a proof of concept page about sale for
the new website

attached in sales.rst are our proposals. We started with an attunement
about the goals and the target group. Then we collected small slogans
and sentences to advertise the sales* modules.

This precisely is NOT an answer to my question. Could you please answer: Was tryton.org ever registered to the google search console?

To my knowledge, this is the first very basic step of SEO. Takes ~10’, if you know what to do. You tell google, that you want to be found. If you don’t tell - they’ll avoid as good as they can to find you. That is how searching Tryton feels at the moment. May be for that reason, just guessing.

Yes it is. The reply also say that access to the search console can be granted to anyone willing to work on SEO:

Thanks for clarification, and please apologize for insisting on this.
But as it’s an important issue, I think it was worth to.